Bing’s Page Score
Many webmasters are familiar with Google’s PageRank or PR score for a web page. This is a score given to a page by Google based on the number of links and the quality of the links to a web page. The PR is score is used as just one of around 200 factors that it uses to decide on the order in which sites are ranked in the search results. Theoretically, with all other things being equal, the site with the higher PR will rank higher, but in reality this is not the case as there are so many other factors that go into ranking a site.
In contrast to Google’s PR, most webmasters are not familiar with Microsoft’s Bing’s Page Score. You can only get the Page Score for your own site by joining Bing’s Webmaster Tools. The Page Score ranges from 0 to 5, with the 5 being the highest. It is not very clear just what this scores means and how Bing use it. Their webmaster help describes it as:
“Provides a measurement of how authoritative Bing views your webpage to be, with five green boxes being the highest rating and five empty boxes being the lowest. This is based on many of the same factors Bing uses to determine static rank (A query-independent ranking of a webpage by a search engine. The static rank of a webpage provides a general indicator to the overall quality of the webpage.) , but isn’t directly comparable.”
There seems to be a very poor correlation between Google’s PR and Bing’s Page Score, so they are obviously measuring different things. Apart from this very little else is known about it and if it can be infuenced by backlinks.
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